Aluminum can printing machines are great for achieving full-color, seamless graphics. Aluminum cans are typically wrapped with a label but recent strides in inkjet printing as well as strict recycling laws have made this process less attractive to the craft brewers’ market. Inkjet printing directly onto aluminum cans provides a durable, seamless and full-color label. According to a recent Nielsen survey, 71% of consumers state that they would most likely try a beer that has a unique graphic that stands out. This statistic alone confirms the need for a process that is flexible in design techniques.
Typically, aluminum can printing machines are machines that adhere a label to the can. Printing the label directly onto cans offer many benefits including the ability to print an artwork 360-degrees, seamless. It also enables cool design techniques like a metallic-look.
Equipment used: Helix® digital cylinder printer and S1 UV inkjet ink
In addition to full-wrap images, this aluminum can printing machine also allows for floating logos and text. Use the color of the can as a canvas for any artwork. The possibilities are really endless.
Equipment used: Revolution® High Speed Cylinder Printer and S1 inkjet UV ink
LIMITED EDITION BREWS
Personalization in the craft brewers market is huge. Not only does this allow for breweries to make, label and distribute limited edition brews on the fly, it also allows for personalized beers for corporate events, concerts and even weddings.
Equipment used: Helix® Digital Cylinder Printer and S1 UV inkjet ink